Louise has worked for
• Dynasty Hotels & Resorts
• Holiday Inn Hotels & Resorts
• Mirvac Hotels & Resorts
• Le Meridien Hotels & Resorts
• Stella Hospitality
• Marriott International
• Pan Pacific Hotels Group
Louise has worked in and around hotels and resorts for the last 20 years.
Her outstanding reputation and solid relationships with key partners across all segments is her strength.
Louise has lived and worked in Thailand and has managed a resort in Vanuatu. Her extensive travels have made her very culturally aware and sensitive.
Louise lives in Sydney and uses the beautiful city to keep fit. She spends quality time with a large network of friends enjoying the good food and wine which Australia has to offer.
WE KNOW HOTELS & RESORTS
“It is good to have an end to journey toward; but it is the journey that matters, in the end.” - Ernest Hemingway
Great Southern Outbound (GSO) is a hotel & resort representation company based in Sydney, Australia.
We promote hotels and resorts from around the world in the market we know best: Australia and New Zealand.
Our primary focus is on maximising the revenues and profitability of your portfolio.
Establish and strengthen your brand position in Australia & NZ through our market intelligence gained over 20 years.
Extensive market reach across Asia Pacific and globally.
We have strong ties across all segments of Leisure, MICE, Corporate Transient and On Line Travel Agents, along with Tourism Offices and Airlines.
Let us identify new accounts and marketing opportunities aligned to the objectives of your portfolio and the needs of your business.
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“A good traveler has no fixed plans and is not intent on arriving.” - Lao Tzu
if you would like to know more
we’d love to tell you
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GSO has strong connections with the Australia-NZ wholesale segment often resulting in preferred partnerships.
Services include annual rate contracting and negotiations, marketing campaign activity, product development and training.
MEETINGS, INCENTIVE, CONFERENCE & EVENTS (MICE)
GSO has strong relationships in this segment with PCOs, Event Management companies, Associations and Corporate Group bookers.
We are committed to strategic sales activity such as Trade Show Participation, PCO familiarisation to a targeted destination and quarterly EDM blasts to the extensive MICE database.
ONLINE TRAVEL AGENTS
GSO will identify e-commerce opportunities with qualified third party websites to benefit the overall business needs of the hotels/resorts.
GSO has strong relationships with the major travel management companies and will confidently ensure all hotels are rate loaded in the worldwide hotel program and work towards preferred status.
Services include RFP season, skilled negotiations in pricing, value add and LRA/NLRA agreements.
GSO has quality media connections which result in discounted advertising rates with publications.
GSO will ensure press releases are picked up by relevant publications, including newspapers, magazines and trade publications.
Attendance at trade and consumer shows.
Extensive Databases across all segments.
Monthly sales activity and productivity reports.
“The real voyage of discovery consists not in seeking new landscapes,
but in having new eyes.” ― Marcel Proust
“Not all those who wander are lost.” - J.R.R. Tolkien
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